Embracing your Flaws for Marketing Success

September 13, 2009: A mic is stolen. Kanye West interrupts Taylor Swift’s acceptance speech for the best music video at the MTV Video Music Awards. The audience is shocked. Taylor never gets her speech. It’s all terribly uncomfortable. But what happened after?

October 24, 2019

5 ways to Attract Customers on a Tight Budget

We know that implementing a marketing strategy usually means spending money or time on complicated platforms, but it doesn’t have to be so hard. As a new entrepreneur, you’re probably looking for alternative tactics to bring traffic into your store - and we have you covered!

October 18, 2019

Data without Numbers, Your Store through Your Customer’s Eyes

Okay, I know what you’re thinking. I’m telling you NOT to turn to data for optimizations. I’m actually telling you that all the answers aren’t found in the numbers. I’m recommending the most simple testing possible, without metrics or percentages or month over month analytics. 

October 17, 2019

Are You Ready for BFCM?

Take a breath. Focus. You’ve been training for this moment. Are you ready for Black Friday and Cyber Monday?

October 11, 2019

25 Free Tools You Need in Your Business ToolBox

Running a business is an expensive endeavor. You likely review every tool you or your team uses and weigh the cost to benefit. To help you, I’ve gone through my favorite tools and listed my top picks of the free, freemium and free trials. Once your business outgrows the free versions, most of these have premium paid versions to support your bustling business.

October 10, 2019

Stop blaming Millennials for Killing your Business

Millennials are now 25 percent of the U.S. population, 30 percent of the voting-age population, and almost 40 percent of the working-age population. This means can have a huge impact on your industry.

October 3, 2019

8 Promotion Platforms you Need to start Using Now

Promoting outside of paid ads or Instagram/Facebook posts can feel intimidating. It’s understandable since there’s so much to know and so many platforms to consider. However, you want to make sure you’re taking full advantage of what the internet has to offer. Here are 8 of my favorite Social Platforms for promotion.

October 5, 2019

Why Paying Attention To Your Customers Pays Off

80% of your businesses future revenue will be generated from 20% of your business's existing customers. It costs five times as much to acquire a new customer as it does to re-engage an existing one.

September 28, 2019

Stop blaming Millennials for Killing your Business

Millennials are now 25 percent of the U.S. population, 30 percent of the voting-age population, and almost 40 percent of the working-age population. This means can have a huge impact on your industry.

October 3, 2019

What's The Tea on Marketing Slang?

How would you feel if your favorite brand posted about how their products were high-key awesome? ...Or if they began customer emails with “Hey Fam”? ...What if they said their customers were Bae?

September 21, 2019

Why Checkout Latency is More Important than You Think

Shopify announced they decreased checkout latency by 20%, but what is latency and why does this matter?

September 20, 2019

Battle of the Bots

These are not robots, or artificial intelligence, but automated computer programs designed to detect signup form code on your website. Find out how they can hurt your business.

September 20, 2019

Sales Pop by CartKit: The Perfect Alternative for Sales Pop by Beeketing/Boostflow

Beeketing and Boostflow apps are being sunset from the Shopify App store. These apps will no longer work as of August 27, 2019. Here is why CartKit offers the perfect Alternative.

September 10, 2019

Embracing your Flaws for Marketing Success

September 13, 2009: A mic is stolen. Kanye West interrupts Taylor Swift’s acceptance speech for the best music video at the MTV Video Music Awards. The audience is shocked. Taylor never gets her speech. It’s all terribly uncomfortable. But what happened after?

October 24, 2019

5 ways to Attract Customers on a Tight Budget

We know that implementing a marketing strategy usually means spending money or time on complicated platforms, but it doesn’t have to be so hard. As a new entrepreneur, you’re probably looking for alternative tactics to bring traffic into your store - and we have you covered!

October 18, 2019

Data without Numbers, Your Store through Your Customer’s Eyes

Okay, I know what you’re thinking. I’m telling you NOT to turn to data for optimizations. I’m actually telling you that all the answers aren’t found in the numbers. I’m recommending the most simple testing possible, without metrics or percentages or month over month analytics. 

October 17, 2019

Are You Ready for BFCM?

Take a breath. Focus. You’ve been training for this moment. Are you ready for Black Friday and Cyber Monday?

October 11, 2019

25 Free Tools You Need in Your Business ToolBox

Running a business is an expensive endeavor. You likely review every tool you or your team uses and weigh the cost to benefit. To help you, I’ve gone through my favorite tools and listed my top picks of the free, freemium and free trials. Once your business outgrows the free versions, most of these have premium paid versions to support your bustling business.

October 10, 2019

8 Promotion Platforms you Need to start Using Now

Promoting outside of paid ads or Instagram/Facebook posts can feel intimidating. It’s understandable since there’s so much to know and so many platforms to consider. However, you want to make sure you’re taking full advantage of what the internet has to offer. Here are 8 of my favorite Social Platforms for promotion.

October 5, 2019

The Joy of Content Marketing

When I went through Bob Ross’ Youtube videos I noticed something interesting. Okay, a few things, given the fact that the man could whip up a landscape out of blobs of paint faster than you can blink, and that he has an affinity for squirrels. He doesn’t try to directly sell you anything. Ever. Bob Ross quietly created a $15 million art empire before he died in 1995, but how did he accomplish this?

September 26, 2019

The 5 Worst Pieces of Marketing Advice...Ever

I’m sure we’ve all heard our share of marketing advice, which also means we’ve all heard our share of bad marketing advice. Bad marketing advice is like a thin mist being whisked around in the breeze, uncontained. It quietly slips in with the wood advice so we don’t even notice it. Today, we’re going to call out the bad advice we’ve heard and clear up the fog. Here are 5 terrible pieces of marketing advice to avoid.

September 20, 2019

The 7 Biggest Blunders causing your Customers to Abandon their Carts

Jace walks into your retail clothing store...

September 10, 2019

Why Your Business Needs a Blog

A blog is a man’s best friend. Ahem. I meant to say: A blog is a Business’ best friend.

September 10, 2019

Why We're Depreciating Facebook Messenger

At CartKit, we strive to make a remarketing product that is very simple, intuitive and takes the work out of your hands. And we’ve hit a crossroads with one of our features.

September 10, 2019

Customer Support ROI

Your support is the face of your company. It can and should be more than the bare minimum of answering emails. Treating your support efforts as a capital sinkhole does your company and customers a great disservice.

September 10, 2019

Ecommerce Meme Roundup

Hey, we know you're stressed. Maybe you just need a minute or two to unwind from the ups and downs of entrepreneurship. We get it. That's why I've put together this Meme Roundup for Entrepreneurs. You need to take a break, you know, to avoid burnout. So I hope you kick back, relate to some (or all!) of these and laugh.

September 10, 2019

Why Paying Attention To Your Customers Pays Off

80% of your businesses future revenue will be generated from 20% of your business's existing customers. It costs five times as much to acquire a new customer as it does to re-engage an existing one.

September 28, 2019

Case Study: BTS Mania

With over half a billion YouTube views BTS Mania is the first group since The Beatles to nab three chart-topping Billboard albums in one year. Learn how BTS Mania leverages CartKit to increase their merchandise sales.

September 20, 2019

Of Silks to SaaS: The CartKit Founding Story

I built Consistent Cart to address a growing need in the market: To bring the power of multi-channel to e-commerce in one easy to use app. 

September 12, 2019

Disconnecting from your Desk : A Guide

When working from your house, work has a way of coming home with you. 

September 10, 2019

Never Underestimate The Influence Of SMS

Boasting the highest open rates of any other medium, SMS is excellent for business. It also has the added benefit of allowing for simple and easy retargeting. 

September 10, 2019