Running a business is an expensive endeavour. You likely review every tool you or your team uses, and weigh the cost to benefit. 

To help you, I’ve gone through my favorite tools and listed my top picks of the free, freemium and free trials. Once your business outgrows the free versions, most of these have premium paid versions to support your bustling business.

Links and URLS

Linksplit allows you to create shortened, trackable links to distribute traffic evenly to any number of destination URLs.

Unfurl lets you find the original url behind a shortened URL.

Free stock photos 

Burst Free stock photos for websites and commercial use from Shopify.

Pexels provides high quality and completely free stock photos.

Unsplash offers over 1,000,000 free high-resolution photos brought to you by the world’s most generous community of photographers.

Vectors and Illustrations

Freepik can be used to find Free Vectors, Stock Photos, PSD and Icons.

Lukaszadam offers free vectors for personal and commercial use (MIT License).

Icon Finder is the place to search for icons (free and paid.) allows users to create amazing designs for free. offers free flat illustrations.

FlatIcon is the largest database of free vector icons.

Files and Storage

WeTransfer transfers large files for free.

VirusScan will scan any suspicious file.

Website and Content

Google Fonts offers free fonts.

GT Metrix checks your website for speed issues.

Piktochart craft ing . visuals, infographics and data stories, has never been easier. free and paid plans available.

Meetings and Screen sharing

Join.Me shares your screen with anyone

Zoom provides video conferencing, paid and free plans available. 

Whereby is a super-simple video conferencing service

Screenshot Guru captures screenshots of web pages 


Trello organizes your projects for free

Applauz is Employee Recognition Software, and is free for 10 participants or less.

Notion is the all-in-one workspace for you and your team.


TextExpander saves You Time And Keystrokes With Custom Keyboard Shortcuts.

Hootsuite offers a free version  of their easy-to-use dashboard that lets you stay up-to-date on what your customers are saying