We're a small, fully remote team made up of highly passionate individuals. We spend our days solving hard problems and building solutions that make us proud.
CartKit was founded in November 2016 out of a basement in Oakland, CA. After several years of owning an e-commerce store himself, Jason Bapna realized that there exists a large gap for automated marketing tools in the e-commerce space. Running an e-commerce store was a challenge in and of itself. However, what became even more challenging, and rather frustrating, was noticing visitors shop the site only to later abandon their carts. Over time, Jason’s desire to efficiently engage with visitors and offer discounts or promotions heightened. After all, it was hard enough driving traffic to the store; converting visitors into paying customers shouldn’t be so taxing.
This marked the inception of CartKit. We exist because we believe that e-commerce storeowners deserve to be equipped with tools that make it easy to build deeper connections with customers and drive sales. CartKit seeks to automate the time-consuming and tedious parts of running an online store, enabling storeowners to focus on other valuable activities such as building their brand, refining their product offerings, and pursuing strategic partnerships.